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February 2018

2018 Winter AMA Conference – Doctoral Student Registration

February 23 @ 8:00 am - February 25 @ 12:00 pm
Sheraton New Orleans New Orleans, LA 70130 United States + Google Map
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2018 AMA Winter Academic Conference

February 23 @ 8:00 am - February 25 @ 12:00 pm
Sheraton New Orleans New Orleans, LA 70130 United States + Google Map
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An Interview with Russ Klein, AMA CEO

February 26 @ 4:30 pm - 6:00 pm
Maurice J. Gallagher Jr. Hall 540 Alumni Lane Davis, CA 95616, 540 Alumni Lane
Davis, CA 95616 United States
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As CEO for the American Marketing Association, Klein is charged with the transformation of the AMA to become the definitive force and voice shaping marketing best and next practices worldwide. Klein was once nicknamed “Flamethrower” by an industry publication for his managerial boldness and provocative advertising, but he now aspires to be the torch bearer for all marketers.​

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March 2018

Social Media Advertising

March 28 @ 12:30 pm - 2:00 pm
Entercom Radio, 5345 Madison Ave.
Sacramento, CA 95841 United States
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$25.00 - $35.00

Social Media Advertising changes regularly; how well are you keeping up? Facebook, Twitter, Instagram, LinkedIn, YouTube, and Snapchat all offer their own advertising platforms today. The requirements, costs, and algorithms are updated throughout the year and it can be challenging to keep up. There are also new channels coming online regularly. Engage in this panel discussion about best practices for optimizing your budget — large or small — while keeping fresh content and reader engagement.

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April 2018

Evolving Role of the Marketer

April 25 @ 12:30 pm - 2:00 pm
Coming soon Sacramento, CA United States + Google Map
$25.00 - $35.00

It’s never been a more complicated time to be a marketer From merely placing advertising creative to now having a seat on the executive table, modern marketers must keep pace with social media, customer data, advertising trends, influencer marketing, as well as creating the four P’s in a way that conveys effective brand voice. If you’re lucky, you have a large team to tackle each of these areas, but that is not often the case. Join us for a discussion with marketing experts from different industries to hear how and why they focus their time on these topics and more.…

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May 2018

Incite Brand Marketing Summit West

May 30 @ 12:00 am - May 31 @ 12:00 am
San Francisco, USA,
July 2018

2018 Nonprofit Marketing Conference: Call for Proposals

July 16 @ 12:00 am - July 18 @ 12:00 am
Washington, DC, 2401 M Street, NW
Washington, DC 20037 United States
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Call for Topics Now Open Are you ready to share your success story at the 2018 AMA Nonprofit Marketing Conference? The AMA is looking for presentations that best demonstrate how a nonprofit organization achieved success, through innovative and effective marketing strategies and tactics. The experiences that are shared should be the kind that other leaders in the nonprofit field can learn from and subsequently leverage in their own work. Emphasis will be placed on selecting presentations imparting advanced level knowledge…

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