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Upcoming Events

 
 

January Events

January
20

Hear about the latest trends in cross-channel marketing engagements, web analytics and interactive advertising.  Gain access to and get trained on the leading HTML5 cross-channel cloud marketing platform. And if you’re up for  the challenge, participate in an HTML5 Interactive Advertising Hackathon for the...

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January
23-24

The Summit will feature leading brand marketers and MarTech providers sharing perspectives and insights on how they are making connected marketing a reality. The Summit will also feature breakout sessions for marketers wanting to get closer to tactical execution of connected marketing practices.

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January
31-01

A great marketing planning process can make the difference in whether an organization maximizes its opportunities for success or just treads water. Game-changing new strategies can result from a marketing plan—it’s a very powerful tool—but all too often, it is a tool that is either underutilized or...

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February Events

February
08-09

The B2B marketing landscape is rapidly changing to reflect changes in the overall marketing mix. Professional development and skill-building are critical to keep you relevant and effective. AMA’s Essentials in B2B Marketing provides insights into the B2B marketing realm, what it is, and its functions – both...

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February
17-19

Better marketing for a better world. Speakers, events, learning and networking with the world's best marketing professionals.

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February
23-24

This course delivers a solid understanding of new digital technologies and digital strategy development.  It shows how digital strategies can be effectively integrated across an organization, and provides analytical techniques to use in measuring the success of digital strategies and programs.

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February
28-01

This two-day marketing ROI workshop will walk you through basic and more advanced techniques for measuring marketing impact on sales, revenue and ROI. Through interactive presentation and discussion, you will learn how to use measurements, analytics and financial discipline to guide the development of more...

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March Events

March
15-16

Today’s marketer is not only assessed by their ability to adapt to their own immediate workplace culture, but by their success within a global landscape. Being able to communicate, create appropriate messaging, and get people to act in a cross-cultural business environment has truly become the new “norm” in...

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March
16-18

The AMA International Collegiate Conference is one of the best investments you can make as an aspiring marketer, and we invite you to join us March 16-18, 2017. Take your marketing to the next level next year, and join over 1,700 marketers in New Orleans for professional development, cutting edge career...

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April Events

April
06-07

This workshop will focus on how to create and leverage the myriad forms of content to promote businesses, retain customers, influence word of mouth, close the decision gap on prospects and leverage content as a brand differentiator. Learn to deliver great content in the right forms and places, and in a way...

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April
26-27

Many marketing professionals face triple responsibilities when they write. First, their messages must be extremely clear and to the point. Second, their messages must stand out and engage increasingly distracted readers. And third, they must write effectively in a dizzying array of formats, from websites to...

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June Events

June
01-03

The AMA's annual Marketing and Public Policy Conference offers a broad range of sessions highlighting the intersection between marketing and public policy. Participants include marketers, academics and public policy makers from around the world and they represent a wide range of universities, agencies and...

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July Events

July
10-12

The 2017 AMA Nonprofit Marketing Conference call for proposals is now open! We are looking for presentations that best demonstrate how a nonprofit organization achieved success, through innovative and effective marketing strategies and tactics. The experiences that are shared should be the kind that other...

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